Construindo LPs antes de perder tempo com MVP

Before writing a single line of backend code, you can validate whether anyone actually wants what you’re building. This talk shows how to launch a pre-MVP in just a few hours using a landing page, PostHog, a Cloudflare Worker, and a small ad budget, and only build the real product if the data justifies it.

The entire process was tested on a real project: Artesia.ink, a Duolingo-style app for learning art and history. During the demo, I showed how I used a custom Claude skill (startup-design) to refine the concept, validated the idea before building, created the first version with AI Studio, set up PostHog for visibility into user behavior, enabled email capture and notifications through a Cloudflare Worker connected to Resend, and launched Instagram and Meta ads to drive traffic and measure demand.